Seonbuchner joins Bayern in academy raid, Salzburg reshuffles leadership
Red Bull Salzburg loses another architect of its youth system as Bayern Munich poaches Bernhard Seonbuchner, triggering a full academy restructuring in Austria.
Bernhard Seonbuchner is leaving Red Bull Salzburg to become ’s new head of player and coach development and transition, deepening the German champions’ raid on Salzburg’s academy pipeline. Seonbuchner, a 20-year Red Bull Salzburg veteran who most recently served as sporting director of the Red Bull Fußball Akademie, will report directly to Bayern sporting director Jan-Christian Dreesen. His appointment is part of a broader restructuring of Bayern’s youth campus, which now centralizes player and coach development under one department for the first time.
